GovPlayers
GovPlayers is where government contractors learn to win contracts with the government and grow their business. We give you business insight, helpful tips, and direct access to the best minds in Federal Contracting.
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Interviews
Before you think about getting into government contracting, you should hire an expert that fully understands the business. As you may have guessed, there are a lot of steps in the process to becoming a government contract winner. Luckily for you, I was able to track down another one of these experts and get him to spill the beans on what it takes to win contracts.
For 30 years, Mark Hogan has specialized in government sales. During the 1990s, Mark helped large organizations like BEA and Oracle sell their products and services to the government. With knowledge of the government sales process in hand, Mark decided to take the leap of faith and start his firm, Government Sales Specialist.
In our interview, Mark and I discussed his story and key concepts that business owners must practice in order to be successful selling to the government.
What does Winvale do?
Winvale is a consulting company that deals with the GSA schedule program. We work with companies to bring technology products to the government market. We basically help companies understand the government market. We also work with them and try to understand their business to help position them for a GSA schedule.
My question for today is, “How did a web 2.0 company like UserVoice.com get into apps.gov?” Joining me is Daniel Kan, from UserVoice, which offers an open and transparent process for customer feedback.
I was curious to find out what UserVoice had to go through to be listed. Daniel was kind enough to walk me through the process and he also gave me insight on one of the hidden benefits of the freemium business model.
If you would like to see an example of what UserVoice does, look to the left on GovPlayers.com and click the feedback button.
Mark Amtower is widely recognized as the leading authority on marketing to the government. He has provided management training to government agencies for over 26 years. In the government contracting world, Mark has become well known for his 2005 book Government Marketing Best Practices.
In this interview, you will learn how to market to government buyers and how to stand out in the crowd.
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